Software price guides AI Gemini

Last updated

Gemini pricing in the US

Google sells Gemini in the US two ways, both in US dollars. Google AI plans (Plus, Pro and Ultra) are for one person each, on personal Google Accounts only. Google Workspace Business editions include Gemini for 1 to 300 users and are how Google sells it to businesses. Workspace prices exclude sales tax. Google does not say whether the Google AI plan prices include sales tax. Gemini Enterprise, a separate agent platform, is priced per seat, and the Gemini API is priced per million tokens.

Country
Starting price
Free plan
Paid from US$4.99/month (Google AI Plus)
Pricing model
Per person on Google AI plans
Per user in Google Workspace
Plus AI credit top-ups
Billing
Monthly or yearly
Workspace annual plans are still billed monthly
Tax
Sales tax extra on Workspace
Not stated on Google AI plans; prices in USD
YOY change
Not enough history
Last updated
18 Oct 2026

How much does Gemini cost in the US?

Plans

Google AI plans are for one person on a personal account, in USD, and Google does not say whether they include sales tax. Google Workspace prices are per user, in USD, excluding sales tax. Gemini Enterprise is in US dollars.

Gemini plans in United States
Plan Monthly Annual, per month Who it is for Key limits
Google AI plans
Gemini (no plan)
US$0 per user
Not offered
Free of charge with a Google Account
Key limits
  • People: One
  • Gemini app: Standard limits, refreshed every 5 hours up to a weekly cap
  • Context window: 32k tokens
  • Storage: 15 GB
Google AI Plus
US$4.99 per user
Not offered
Get more access to new features to boost your productivity and creativity
Key limits
  • People: One, on a personal Google Account
  • Gemini app: 2 times the no-plan limits, Flash model
  • Context window: 128k tokens
  • Flow credits: 200 a month
  • Storage: 400 GB
  • AI credit top-ups: Not available
Google AI Pro
US$20 per user
Not offered
Get higher access to new features to boost your productivity and creativity
Key limits
  • People: One, on a personal Google Account
  • Gemini app: 4 times the no-plan limits; Pro model and Gemini 4 Argon
  • Context window: 1M tokens
  • Flow credits: 1,000 a month
  • Storage: 5 TB
  • Also includes: YouTube Premium Lite, Google Home Premium Standard, Jules
  • Cloud credits: US$10 a month through the Google Developer Program
Google AI Ultra 5x
US$100 per user
Not offered
The highest level of access to the best of Google AI and exclusive features
Key limits
  • People: One, on a personal Google Account, 18 or over
  • Gemini app: 5 times Google AI Pro's limits
  • Flow credits: 10,000 a month
  • Storage: From 20 TB
  • Also includes: YouTube Premium individual
  • Cloud credits: US$40 a month through the Google Developer Program
Google AI Ultra 20x
US$200 per user
Not offered
The highest level of access to the best of Google AI and exclusive features
Key limits
  • People: One, on a personal Google Account, 18 or over
  • Gemini app: 20 times Google AI Pro's limits
  • Flow credits: 25,000 a month
  • Extras: Project Genie
  • Cloud credits: US$100 a month through the Google Developer Program
Google Workspace
Google Workspace Business Starter
US$8.40 per user
US$7 per user
Gemini AI assistant in Gmail, plus business email
Key limits
  • Users: Up to 300
  • Gemini: In Gmail only; basic Gemini app access
  • Audio overviews: Up to 3 a day
  • Storage: 30 GB pooled per user
  • Annual plan: US$7 a user a month, billed monthly
Google Workspace Business Standard
US$17 per user
US$14 per user
Gemini AI assistant in Gmail, Docs, Meet and more
Key limits
  • Users: Up to 300
  • Gemini: In Gmail, Docs, Sheets, Slides, Vids, Drive, Meet and Chat; expanded Gemini app access
  • Audio overviews: Up to 20 a day
  • Storage: 2 TB pooled per user
  • Annual plan: US$14 a user a month, billed monthly
Google Workspace Business Plus
US$26 per user
US$22 per user
Business Standard plus 5 TB pooled storage, Vault and advanced security
Key limits
  • Users: Up to 300
  • Gemini: Same AI features as Business Standard
  • Storage: 5 TB pooled per user
  • Annual plan: US$22 a user a month, billed monthly
Google Workspace Enterprise
Custom pricing
Not offered
Enterprise-grade security, compliance and AI for large organisations
Key limits
  • Price: Through Google's sales team
  • Users: No minimum or maximum
Gemini Enterprise
Gemini Enterprise Business
From US$21 a seat
Not offered
For small businesses and teams. No IT setup needed.
Key limits
  • Price: Starting at US$21 a seat a month; billing term not stated
  • Seats: Up to 300
  • Storage: 25 GiB a seat, pooled
  • Trial: Offered
Gemini Enterprise Standard and Plus
From US$30 a seat
Not offered
For organisations that need enterprise-grade IT controls
Key limits
  • Price: Starting at US$30 a seat a month, through Google's sales team
  • Seats: Unlimited
  • Storage: Up to 75 GiB a seat, pooled

Additional costs

Costs on top of the plan price.

Additional costs
Cost Price Source
AI credit top-ups
US$25 for 2,500; US$50 for 5,000; US$200 for 20,000One-off, on Google AI Pro and Ultra, valid 12 months
AI Expanded Access for Workspace
Not publicly listedPer user a month, for higher AI limits on Business Standard and Plus
Gemini in Docs, Sheets, Meet and Drive
US$17 a user a month, or US$14 on an annual planNeeds Business Standard or above; Business Starter has Gemini in Gmail only
Workspace maximum of 300 users
Enterprise pricingPast 300 users, Enterprise is required
Google AI plans for a business
Workspace pricingPersonal Google Accounts only; a Workspace account needs a Workspace edition
Gemini Enterprise
From US$21 a seat a month; from US$30 on Standard and PlusPer seat, a separate agent platform
Gemini API
Minimum top-up US$5Prepaid through Google Cloud Billing, in US dollars, expiring after 12 months

API prices

The Gemini API is billed by use, in US dollars per million tokens, separately from any plan.

API prices
Model Input Output Cached input Context window Source
Gemini 4 Argon
US$2
US$10
US$0.10
1.05M tokens
Gemini 3.8 Flash
US$0.75
US$3.75
US$0.08
1.05M tokens
Gemini 3.5 Flash-Lite
US$0.30
US$2.50
US$0.03
1.05M tokens

Gemini cost calculator

Enter how many people need Gemini, any AI credit top-ups, and any API use to price every plan. Estimates in USD, excluding sales tax on Workspace; Google does not say whether Google AI plan prices include it.

How many people in each role will use AI?

For example, General office: 10 people. 12 people in total.

  • General officeEmail, writing, summaries and research
    people
  • Content and marketingDrafting, editing and campaigns
    people
  • Software developmentCoding assistants, reviews and debugging
    people
  • Customer supportReplies and ticket summaries
    people
  • Finance and analysisSpreadsheets, reports and documents
    people

Do you also want AI to do jobs automatically?

How many times a month for each job. For example, 300 if you sign about 300 contracts a month.

Writing

  • Answer support emails
    a month
  • Summarise email threads
    a month
  • Answer questions from your documents
    a month
  • Summarise contracts
    a month
  • Draft blog posts or newsletters
    a month
  • Review code changes
    a month

Decisions

  • Route support tickets
    a month
  • Score inbound leads
    a month
  • Flag invoices for review
    a month
  • Check documents against a policy
    a month

Estimated cost

US$202a month

Google Workspace Business Standard: 12 people

Per year, billed monthly
US$2,419
Per year, billed annually
US$2,016Saves US$403
Seats
US$202

How we worked it out

  • General office staff use AI in short bursts, so a standard seat covers them.
  • Content and marketing staff use AI through the day, within a standard seat's limits.

Estimated, USD, excluding sales tax.

What Gemini costs by company size

Estimated cost by number of employees, assuming every employee gets a Google Workspace user, on the cheapest plan that fits each end of the band.

Estimated cost by company size
Employees Plans Monthly cost Annual cost
1 to 10 Gemini (no plan) to Google Workspace Business Starter US$0 to US$84 US$0 to US$84 US$0 to US$1,008 US$0 to US$1,008
11 to 50 Google Workspace Business Starter US$92 to US$420 US$92 to US$420 US$1,109 to US$5,040 US$1,109 to US$5,040
51 to 200 Google Workspace Business Starter US$428 to US$1,680 US$428 to US$1,680 US$5,141 to US$20,160 US$5,141 to US$20,160
201 to 500 Google Workspace Business Starter US$1,688 to No plan US$1,688 to No plan US$20,261 to No plan US$20,261 to No plan

Gemini discount codes and offers

Current Gemini offers in the US, checked 18 October 2026.

  • Google Workspace trial and introductory price

    14 days free, then up to 50% off the first 3 months

    Applied at checkout

    New Workspace customers; first 20 users; the discount varies by plan and is for a limited time

    Google Workspace pricing (United States)

  • Gemini Enterprise Business trial

    Free trial of Gemini Enterprise Business

    Length and terms not stated on the US page

    Gemini subscriptions (United States)

How to negotiate Gemini's price

Ranked by confidence of the biggest return.

How to negotiate Gemini's price
Rank Lever How it works What it can save
[01]
Commit to a Workspace annual plan
Business Starter drops from US$8.40 to US$7 a user a month, Standard from US$17 to US$14 and Plus from US$26 to US$22, still billed monthly.
US$17 to US$53 a user a year
[02]
Start on the Workspace introductory offer
New customers get 14 days free, then up to 50% off the first 3 months for up to 20 users.
Up to 50% of 3 months, for up to 20 users
[03]
Stay on Business Starter if Gmail is enough
Starter has Gemini in Gmail only. Standard adds Gemini in Docs, Sheets, Meet and Drive at twice the price.
US$7 a user a month on annual plans
[04]
Pick Google AI Plus over Pro for one person
On a personal account, Plus is US$4.99 a month against US$20 for Pro, at half Pro's Gemini app limits.
US$15 a month
[05]
Remove unused Workspace users before renewal
Workspace is billed per user. Check who has not used Gemini or Workspace in the last month before the annual commitment renews.
US$168 a Business Standard user a year, on an annual plan
[06]
Ask for Enterprise terms past 300 users
Business editions stop at 300 users. Workspace Enterprise is priced through Google's sales team.
Not publicly listed

Gemini price history

Gemini's API list prices over the last two years, in US dollars per million tokens, from Google's own pricing pages. US plan prices are not charted yet.

API prices

Gemini's API price over the same two years, one line per model family, in US dollars per million tokens. Each point is the blended price, 70% input and 30% output; hover for each launch and change.

$0.05$0.1$0.25$0.5$1$2.5$5Oct 2024Oct 2025Oct 2026Gemini 4 ArgonGemini 3.8 FlashGemini 3.5 Flash-Lite

Gemini alternatives

Other tools in our price guides for the US, largest first by market share.

Gemini alternatives
VendorStarting pricePricing modelKey difference
ChatGPT
Free plan; paid from US$8 a user a month (ChatGPT Go)
Per person for one user, per seat for teams, plus usage credits
Credits for use past Business limits
Price guides
Claude
Free plan; paid from US$20 a user a month (Claude Pro)
Per person for one user, per seat for teams, plus usage at API rates
Use past plan limits billed at API rates
Price guides
Meta AI
Free plan; paid from US$7.99 a user a month (Meta One Core)
Free for everyday use, per person for Core and Premium, per profile for business plans, plus API usage
Free assistant, with paid Meta One bundles per person or per business profile
Price guides
Grok
Free plan; paid from US$8 a user a month (Grok Plus)
Per person for one user, per seat for teams, plus prepaid usage credit
Use past plan limits is prepaid credit
Price guides
DeepSeek
Pay as you go API, per million tokens
Pay as you go, per million tokens, half price off-peak
Half price off-peak
Price guides
Mistral Vibe
Free plan; paid from US$15 a user a month (Mistral Vibe Pro)
Per person for one user, per seat for teams, plus usage at API rates
Per person or per seat in US dollars before tax, with API usage in the same plan
Price guides
Qwen
US$8 a user a month (Qwen Token Plan Lite)
Per person for one developer, per seat for teams, plus API usage per token
Per person or per seat in US dollars on monthly Credits quotas, plus API usage per token
Price guides
Kimi
Free plan; paid from US$19 a user a month (Kimi Plus)
Per person for one user, per seat for teams, paid yearly, plus usage top-ups
Per person or per seat in US dollars, Business paid yearly, plus top-ups at about API rates
Price guides
Z.ai
Free plan; paid from US$18 a user a month (GLM Coding Plan Lite)
Per person for one user, per seat for teams, plus Team overage at API rates
Per person or per seat in US dollars before tax, 20% off quarterly and 30% off yearly
Price guides
MiniMax
Free plan; paid from US$22 a user a month (MiniMax M Plan Go)
Per person for one user, no team plan, plus credit packs past plan limits
Per person in US dollars before tax, no team plan, plus credit packs past plan limits
Price guides
Jev
Pay as you go API, per million tokens
Pay as you go, per input token, output free
API only, per billion input tokens in US dollars, output free
Price guides

Gemini pricing questions

Gemini without a plan costs nothing. Google AI Plus is US$4.99 a month, Google AI Pro US$20, and Google AI Ultra US$100 or US$200 depending on its limits. In Google Workspace, Business Starter is US$7, Standard US$14 and Plus US$22 a user a month on an annual plan, or US$8.40, US$17 and US$26 on the Flexible plan, excluding sales tax.

Not on a business account. Google AI Plus, Pro and Ultra can only be bought on personal Google Accounts, and Google points Workspace customers to Workspace editions and add-ons instead. For a business, Gemini comes with Google Workspace Business Starter, Standard or Plus.

Workspace prices do not: Google's US page says they do not include tax, and Google charges any applicable state sales tax on subscriptions bought directly. Whether sales tax applies depends on the billing address. Google does not say whether the Google AI plan prices include it.

Business Standard and above. Business Starter has Gemini in Gmail and basic Gemini app access only. Standard adds Gemini in Docs, Sheets, Slides, Vids, Drive, Meet and Chat, at US$14 a user a month on an annual plan or US$17 on the Flexible plan.

On Workspace, an annual commitment costs about 16% less than the Flexible plan and is still billed monthly. No yearly price for Google AI Plus, Pro or Ultra is shown on Google's US page.

Yes, in the US. Google's US page says Google AI Pro includes US$10 a month of Google Cloud credits through the Google Developer Program, Ultra 5x US$40 and Ultra 20x US$100. This page takes them off API costs on those plans. The credits expire a year after they are granted.

The API is priced per million tokens, in US dollars, and billed through Google Cloud Billing from a minimum prepaid top-up of US$5. Gemini 3.8 Flash is US$0.75 for input and US$3.75 for output; Gemini 4 Argon is US$2 and US$10 until 30 November 2026, then US$4 and US$20; Gemini 3.5 Flash-Lite is US$0.30 and US$2.50.

On 16 January 2025 Google put Gemini into Workspace Business plans and raised Business Standard from US$12 to US$14 a user a month. On 19 May 2026 Google added an Ultra plan at US$100 a month and cut the top Ultra plan from US$250 to US$200.

Gemini pricing sources and methodology

Google AI plans from gemini.google/us/subscriptions/ as shown on 18 October 2026; Google Workspace from workspace.google.com/pricing with the region set to United States on the same day, Flexible plan prices as monthly and annual commitment prices as annual per month.

Workspace prices exclude sales tax: Google's US page says they do not include tax, and Google charges any applicable state sales tax on direct purchases. Google's US subscriptions page carries no tax wording for Google AI plans. Every price on this page is treated as excluding sales tax.

Estimates from list prices. Google AI plans serve one person each on a personal account, so two or more people are priced on Google Workspace, monthly on the Flexible plan and yearly on the annual commitment. AI credit top-ups are added at cost. API tokens are priced on the chosen model from Ensurva's AI price guides, in US dollars, less the Google Cloud credits Google's US page lists for Google AI Pro and Ultra. Company size assumes every employee gets a Workspace user. Workspace Enterprise and Gemini Enterprise are not priced.

The API table comes from the same data as Ensurva's AI price guides, read from Google's own pricing pages, in US dollars per million tokens.

The chart shows the Gemini API's list prices from the AI price guides' data, in US dollars. No dated US plan prices have been collected yet, so plan prices are not charted.

Drawn from how Google charges, not from records of negotiated deals.

No public comments on Gemini's pricing from Americans have been collected yet, so this page has no comments section.

Checked monthly against Google's own pages.

The calculator's By use case tab puts each person on a seat that suits how heavily their role uses AI. Software developers use it most, about 15% of their working hours against about 6% across all workers (Federal Reserve Bank of St. Louis, 2026), so they get the heavier seat where the plan has one. Content, support and finance staff fit a standard seat, and general office staff use AI least. Each automated job is priced at a typical size, about 100 tokens to 75 words: a support reply reads about 1,100 words and writes 200, and a contract summary reads 10,000 and writes 750. Decision jobs read the record and give a short typed answer: about 600 words to route a support ticket, 4,500 to check a document against a policy. Those sizes are Ensurva's own estimates. A model that writes no text, such as Jev, is priced on decision jobs only. Jobs are priced as API use on the vendor's default model, less any API credits the plan includes.

Prices are estimates from Google's published list prices on the date shown. Check gemini.google and workspace.google.com before buying.

Trial Ensurva for free and see immediate cost savings

Connect your tools and start optimising your costs with no obligation to continue after your trial ends.